EMPLOYEE INVOLVEMENT CAMPAIGNS

EMPLOYEE INVOLVEMENT CAMPAIGNS

Getting employees ideas and getting their involvement is critical in our rapidly changing world. If your company is going to be competitive, it’s mandatory not to involve just hands, but the ideas from everyone in your establishment. Why is it important to capture ideas and suggestions? For starters, the process improves individual motivation and morale. Involvement programs help capture the creativity, energy and ideas many people have. They also allow departments and individuals to work cross-functionally, and create an environment of learning and constant renewal. They improve work methods and processes continually, reduce the costs of doing business, improve safety, and reduce accidents. Exchanging ideas always improves communication and the knowledge that top management is open and willing to act on the ideas improves trust.

Designing, implementing and measuring an employee involvement campaign is a daunting task. You need to understand what’s important to your establishment and at the same time understand what’s important to your employees. Then you have to try to align the priorities of both, and create an overarching campaign to engage your entire workforce – from traditionalists to innovators, from baby boomers to millenials, from Generation X to Generation Y, and beyond. There are lot of ways, when it comes to Internal Communication. All you have to do is, to create Message Boards, Discussion Forums, Posters/Banners. You can also integrate Pop-up Message tool within, utilise social media, also Mobile Technology. For involving employees – encourage learning experience, take good care of internal environment of your company. Also do not forget to give credit for what they do.

Here are a list of 6 effective employee involvement campaigns that your establishment can easily employ:

  1. Give kudos: Recognise a colleague. This campaign encourages your employees to recognise their co-workers for any and all behaviours that are important to your establishment. For example, use your company’s value statement to entice employees to recognise an employee for bringing to life one or many of those values.
  1. Read your establishment’s Mission, Vision, & Values: Inspiring & organising principles are valuable, but only if all of your employees own them. For example, give employees the opportunity to earn a reward for knowing your corporate principles. This can be as simple as a leader walking down the hall and asking someone to recite the mission: if they get it right, maybe they win a logo backpack or are featured in the HR newsletter that month.
  1. Log your volunteer hours: Let your employees show off a little and share their stories about their community work and philanthropic commitment. For example, provide a list of local charities or establishments your company has relationships with so your employees can contact them for volunteer opportunities.
  1. Turn off lights (at home, or at work): Encourage your employees to turn off the conference-room overheads once the meeting is over, or turn off the lights in the kitchen once they are done making dinner. They’ll be helping the environment and electric bills around the globe. For example, place witty signs on light switches around the office (“Be bright! Shut the light!”). It’s a fun and engaging way to remind and encourage employees to take part in this behaviour.
  1. Exercise before or after work: Some of the best ideas come when you get your blood flowing and your body moving. Your employees will love to take actions like attending a yoga classes, completing a 30-minute gym workout, walking to work, and so many others. For example, offer discount memberships to local gyms, host a walking meeting, get teams to log their physical activity for a month and provide a reward for the most active team at your establishment.
  1. Commit a random act of kindness: Nothing brings a radiant smile to both giver and receiver than surprise thoughtfulness. Launch your office smile fest by creating and posting actions around the office, and people will join in. For example, have employees enter one another into a raffle for every random act of kindness they witness a co-worker completing.

In conclusion, a great employee involvement campaign is a guaranteed way to recruit and retain top talent and drive productivity. But even more important: Engaging employees and encouraging their input builds trust, drives innovation and inspires co-creativity from the inside out.

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